Media Relations

Positive media coverage is one of the most powerful and cost-effective ways to reach your target audience and build your organization’s brand. Whether you are launching new product or service, organizing an event or announcing a major development, or have expert advice to contribute, Raindrop Communications can help you generate media coverage that gets you noticed.

As former journalists, we understand the media, the news cycle and newsroom culture. We have established relationships with major local, national and international print and broadcast media outlets. We can help you to identify media relations opportunities, develop news angles and pitches, create clear, believable messages, deliver your news professionally and evaluate your efforts.

Our services include:

• Strategic media plans
• News conferences
• Interview coordination
• News release, advisory, tip sheet, PSA development
• Press kit development and assembly
• Story pitch development
• Media monitoring and evaluation
• Customized media lists and databases

Do you know what makes news? Click here to test your news judgement.